The marketplace is getting more competitive and there are companies willing to do almost anything to land an account- including compromising quality. What do you do if their price is lower than yours? How should you respond? If you lower your price how much more will you need to sell in order to break even or generate the same contribution dollars towards profits?
This webinar recording will review strategies to combat lower prices and fully understand if you are comparing apples to apple or apples to oranges.
Who should attend: Sales Managers and Representatives, Customer Service Managers and Personnel